People, culture & management consulting — Campinas, SP · Brazil

Connection and presence
to transform
your business.

Companies are made of people. When relationships work, the business grows. I'm here to help you build that — closely, with method and dedication.

— by Miriam Hieda

Let's talk How I work

The problem I solve

Do any of these
sound familiar?

"We grew fast, but the team didn't keep up."

"I spend more time putting out fires than doing what I'm actually good at."

"I know I need better structure, but I don't know where to start."

"I want to preserve the culture I built, but I'm losing control of it."

Founders and partners with a technical background often reach a point where people management becomes more complex than the business itself. The company grows, the team grows — and the way you manage needs to grow with it. That's exactly what Polisofia is here for.

How I work

It starts with listening.
It ends with change.

Polisofia is small by conviction. I want to truly understand your company — the culture, the people, the everyday challenges. Only then do I build a path that makes sense for your reality.

Listening & diagnosis

I start by observing. I understand the context, the people and the processes before proposing any solution. Every company has its own dynamic.

Tailored plan

No off-the-shelf frameworks. Each project is built from scratch — for that company, that culture, that specific moment.

Close accompaniment

I stay present throughout execution. I adjust course whenever needed, because I know that theory meets practice in everyday life.

Continuous growth

I don't hand over a report and disappear. The goal is to build, together with you, a solid foundation for the company's sustainable growth.

About me

Miriam Hieda

I'm a strategic People leader with over 15 years of experience at companies like Unilever, John Deere, and tech scale-ups.

I've worked from the inside — as a People Partner, HRBP, and culture and development leader. That gives me a perspective few consultants have: I know what happens in practice, not just in theory.

Polisofia is the expression of what I believe: that companies thrive when people thrive. And that's built through presence, listening and strategy — not off-the-shelf solutions.

Credentials

Degree from the University of São Paulo (FEA-USP)

International experience — Umeå Universität, Sweden

15+ years at Unilever, John Deere, ClearSale, Clara

Co-founder of Innovari.AI — artificial intelligence startup

Fluent in Portuguese, English and Spanish

Specialist in DEI, organizational culture and the future of work

Why Polisofia

What sets me apart
from traditional consulting.

Presence & proximity

Frequent, close accompaniment — as if I were part of your team. From start to finish, it's me.

Full customization

Every project is built exclusively for your company. Your culture, your moment, your reality.

Business vision

I look at people management and organizational culture, but also at the overall business strategy — because one can't exist without the other.

Ongoing support

I believe in medium and long-term building — which is why I work mainly with monthly plans. Early results come soon, but the greater value comes with time and proximity.

Services

Where I can
help you go.

I work mainly with monthly plans — because I believe transformation happens with presence and continuity. Results start showing early, but it's through ongoing accompaniment that they consolidate. For one-off needs, I'm also available.

Team structuring

Role definition, org chart design, onboarding processes and expectation alignment for growing teams.

Organizational culture

Diagnosis, mapping of values that already exist in practice, and building of practices that sustain the culture you want to preserve.

Leadership development

Support for founders and managers in transition — from operations to strategy, from technical to human.

People strategy

Hiring planning, performance management and retention aligned with the company's current moment and vision.

Career mentoring

Individual support for professionals in transition, repositioning or reinvention of their career path.

Tailored consulting

Doesn't fit into a box? Even better. I start by listening and we design together what makes sense for you.

Let's talk?

The first step
is a conversation.

No pitch, no generic proposal. I want to understand your reality first.

Message sent!

Thank you for getting in touch. I'll get back to you soon.

or reach out directly

miriam@polisofia.com.br LinkedIn

Connection and presenceto transformyour business.

Do any of thesesound familiar?

It starts with listening.It ends with change.